The real cost of bottled water

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However, the marketing efforts of big companies such as Coca Cola Amatil™️ have obviously been effective. There seems to be a common misconception that bottled water is somehow more pure than tap water. But is it really?

Research indicates that women are leading this upward trend in purchasing bottled water. They perceive bottled water as pure, natural and healthy. Clever marketing also helps, with labels depicting images of snow-capped mountains, rainforests and springs.

However, research confirms that tap water from a home water filter system is just as good for you – if not better! The best news is that it is a whole lot cheaper and better for the environment.

Let’s discover the real cost of bottled water…

We know that plastic bottles have a massive environmental impact, so why is more not being done to curb this?

¹Source : http://sydney.edu.au/environment-institute/news/can-you-say-no-to-bottled-water/
²- source: http://kab.org.au/litter-research/national-litter-index/

Plastics in our oceans and waterway

Euromonitor International’s global packaging trends report predicts we will use 583.3bn by 2021. Those bottles that are not recycled end up in our oceans.

Plastic fragments are now leaching into human food sources such as fish and sea birds. Scientists at Ghent University in Belgium recently calculated people who eat seafood ingest up to 11,000 tiny pieces of plastic every year.⁴

Many scientists now see the threat of plastic in our waterways to be as great as climate change.

³Source : https://assignmentbro.com/blog/plastic-pollution-facts-and-statistics

4 https://www.theguardian.com/environment/2017/jun/28/a-million-a-minute-worlds-plastic-bottle-binge-as-dangerous-as-climate-change /

In Australia, we recently banned single use plastic bags in our major supermarkets. This has led to a nation-wide 80% drop in plastic bag consumption. Maybe adding a tax to bottled water will have the same effect?

Either way, large corporations such as Coca Cola Amatil must do more to increase the recycled content of single use plastic bottles. This is the only way to reduce the negative environmental impact on our oceans and waterways.

Tap water is sourced locally and unpackaged. Best of all, there are more stringent controls over tap water than bottled water.

Using an at home water filter system will ensure that you have the best water for your family at a fraction of the cost of bottled water. WFA water filter systems remove chlorine from your tap water, making it more enjoyable to drink.

With Australians spending more than $600 million on bottled water last year,⁵ choose the best option for your wallet.

5 http://sydney.edu.au/environment-institute/news/can-you-say-no-to-bottled-water/

6 https://www.sydneywater.com.au/SW/water-the-environment/how-we-manage-sydney-s-water/safe-drinking-water/water-analysis/index.htm

The World Health Organisation (WHO) recently ordered a review into the potential harm of microplastics found in bottled water.⁷ The study analysed 259 bottles from 19 countries, finding 325 plastic fragments for every litre of water. This was double the amount found in tap water, based on a previous study.

In Australia, we now know that drinking tap water through a water filter system is the best option for your family. WFA home water filter systems protect you from these harmful contaminants. Our filters can remove particles down to 1 micron. To put this into perspective, the human eye can’t see anything smaller than 30 microns, and a human hair is 75 microns wide.

Even though bottled water is now made from BPA-free plastic, other chemicals still exist in the plastic. These can leach into water if exposed to heat or the bottle is not used for long periods of time. These chemicals may be endocrine disruptors which impact upon your hormones, especially oestrogen in women.

7 https://www.theguardian.com/environment/2018/mar/15/microplastics-found-in-more-than-90-of-bottled-water-study-says

8 https://greenerideal.com/infographics/the-environmental-impact-of-plastic-water-bottles/

One brand, ‘Nature’s Best’, tested as very similar to tap water where it appears that the consumer is mainly paying for the plastic bottle, with the water inside worth less than a cent.

After the testing Dr Leusch concluded,

“All our water is eventually from the same place; it’s a closed cycle. The water that fills our rivers is actually sometimes fed from the ground, sometimes fed from rainwater – it’s all the same water in the end.”

The filter system does not remove fluoride. But it removes the chlorine and any nasties that may be in your water like giardia and cryptosporidium, so the water tastes great.

Of course, there is the initial cost of the system but WFA’s most popular water filter system, the inline water filter, only costs $219 and includes your first filter cartridge, which lasts a year.

Over a year you’ll save the cost of 56,000 bottles of store bought mineral water with one simple water filter. Invest in a good quality BPA-free reusable bottle when out and about.

The message is clear. A WFA water filter system is a smart way to go. You’ll not only save money, but save the environment – and keep your family healthy.

Contact us today for more information. Read more interesting filtered water facts.